Once again General Soft Drinks Ltd. entrusted us with the development of an interesting and ambitious project with Mycoke.com.mt.
Mycoke.com.mt
is a two tier project, with the first part - MyCoke Rewards already
online. My Coke Rewards is an sms/online driven loyalty program across
all Coca-Cola brands through which customers can exchange star points
for a selection of prizes. Each customer can create an account either
online or via mobile phone and send codes found underneath labels of
Coca-Cola brand bottles which are transferred into points. The
accumulated points can soon be redeemed for prizes from an online shop
or via mobile phone. Abakus Solutions designed a seamless system
integrating interactive SMS technology to online intelligence to create
a unique loyalty experience. The second phase of the Mycoke.com.mt is the Mycoke community which will launch in January 2009. Visit the site at www.mycoke.com.mt